Bird-Safe Legislation and Guidelines

In North America, an estimated 1 billion birds face fatal window collisions annually. Recognizing this alarming concern, governments at federal, state/provincial, and municipal levels are increasingly implementing policies advocating for bird-safe buildings. Cities, starting with Toronto, Ontario, have spearheaded bird-safe guidelines, while higher-level governments are introducing legislation to mitigate the risks posed to birds by the built environment.

Collisions with glass pose a significant threat to birds navigating through human-altered landscapes, and the danger has escalated with the rising prevalence of glass in architectural design. However, there's no need for humans to sacrifice the aesthetic and practical benefits of using glass on buildings, as making glass safe for birds is a straightforward and achievable task. The key to saving birds from this threat lies in raising awareness about the potential dangers of glass and how easily these risks can be mitigated. We envision that bird-safe policies will inspire individuals, building owners, developers, architects, and governments to take proactive measures, collectively working to protect birds from the hazards of window collisions.

  Since its establishment in 2005, Feather Friendly® has accumulated extensive experience in the installation of bird deterrent markers on commercial buildings. Whether undertaking large-scale installations for new construction projects, retrofitting older buildings, or crafting custom designs, Feather Friendly® Bird Deterrent Technology is engineered for enduring performance. These markers have been successfully deployed worldwide, demonstrating efficacy in various climates and environments without any compromise in quality or performance.

Feather Friendly® Technologies, in collaboration with Convenience Group, has collaborated closely with leading authorities in bird collision prevention, resulting in the development of several innovative patent-pending technologies. The proprietary product from Feather Friendly® is crafted using a combination of high-quality materials and boasts an expected lifespan of 12-15 years.

The escalating popularity of clear railing systems has brought about a growing concern—bird collisions with glass panel fences. Addressing this issue, Feather Friendly® Black Markers are designed to be highly visible on both sides of the glass, enhancing their effectiveness in preventing collisions from either direction.

Bird collisions often occur when birds attempt to navigate through spaces featuring clear barriers, such as those found in clear railing systems. Similar to how vision strips prevent humans from unintentionally walking into glass barriers, Feather Friendly Black Markers serve as a visual alert for birds, making them aware of the presence of a transparent solid surface and reducing the likelihood of collisions.

Feather Friendly® window markers offer a user-friendly solution to mitigate bird collisions on residential and commercial glass surfaces. In comparison to film coverings, these markers prove highly effective in rendering the area visible to birds, thereby preventing potentially fatal collisions, all while remaining inconspicuous to humans.

Positioned on the exterior of the window, these markers are specifically designed to disrupt surface reflections without causing any damage to the glass. Endorsed by prominent bird conservation organizations such as the Fatal Light Awareness Program (FLAP) and the American Bird Conservancy, Feather Friendly® products are recognized for their efficacy in bird collision prevention.

Committed to continuous improvement, Feather Friendly® consistently adapts and enhances its products to cater to the evolving needs of its clients.